Sea Hard Lures

Perfect for fishing trout, perch and asp but also a great lure for zander, small pike and even light saltwater fishing. You can fish the Bullet ...

Perfect for fishing trout, perch and asp but also a great lure for zander, small pike and even light saltwater fishing. You can fish the Bullet ...

DESCRIPTION The slow side-to-side flanking action when retrieved is deadly for pike, zander and other predators. When jerked, the Fat Bullet has...

DESCRIPTION Due to the magnetic Weight Ramp system, the Long Shot casts extremely far and accurate! Designed for fishing for strong and mean sal...

Floating Extra durable, SW-resistant treble hooks Super easy walk-the-dog action, even in wavy conditions Leaves an enticing trace of bubbles o...

BERKLEY DEX Topwater WTD Floating Lure STRIDER  The Strider is a modern topwater combining the best of both walk-the-dog and a topwater! Casually s...

Dexter Wedge Lure The world-famous Dexter Wedge is one of the most versatile fishing lures on the market. An exceptionally strong, long casting lur...

Duo Realis SW Pencil 110  The NEW Salt Water version of the Realis Pencil is a walk the dog lure destined to become another Japanese classic. Duo h...

The Silver Arrow SD, is a slim-lined and elegant sand eel imitation. The Silver Arrow is a long-time favorite among Scandinavian coastal anglers, H...

Hart Barri Plump and asymmetrical jig with bright, holographic colors, perfect for vertical fishing and casting. Its movements annoys predators, ca...

HTO Flip Flop A surf casting jig that has an asymmetrical profile and imitates smaller baitfish such as sand eel. The top of the body is pointed, a...

HTO Kamikaze Topwater Lures Unique to HTO, this tail weighted lure is aerodynamic and stable, allowing it to cast extreme distances. When fished st...

HTO Slow Jig Alive 60g Bluefish Realistic “Alive!” coating helps bounce light off the lure in a life-like way, massively increasing attraction. Hi...

HTO Tic Tac Casting jig designed for light game and rock fishing for smaller predatory species. Equipped with a single HTO Shore Assist hook with ...

Megabass Marine Gang Cookai 120F Length 120mm Weight 19gm Floating Depth 1m ~ 2m Long casting LBO Weight transfer system Tight head wobble/rolling...

This new artificial lure will become famous for its alive livery mirror effect, born for saltwater, but also appreciated in freshwater.  The swimmi...

Nomura Specialist Seatide Lure  Japanese shaped long jerk with three VMC permanent steel hooks, heavy weighted for long and precise casting. Swimmi...

Nomura Yori  Floating lure extremely versatile with its aerodynamical shape wich makes possible to cast incredibly far away from your spot. 3 VMC P...

The Deep Tail Dancer® features an enlarged, extreme diving lip that plummets the lure as deep as 12 meters unassisted. The banana-style body swims ...

Deep Husky Jerk  The Down Deep Husky Jerk® is perfectly balanced and reaches depths near 6 meters when trolled. Cast it against deep drops and ro...

Deep Husky Jerk glass blue minnow 12  The Down Deep Husky Jerk® is perfectly balanced and reaches depths near 6 meters when trolled. Cast it agai...

The Down Deep Husky Jerk® is perfectly balanced and reaches depths near 6 meters when trolled. Cast it against deep drops and roll it back, as the...

Reuben Heaton Flying C

Rockbuddy LRF Casting Jig

Despite the fact that this is one of the oldest lures in the Salmo family, a lot of anglers are still mesmerized by this classic lure. It is charac...

Samson Bomb White 30g Bomb - Surface Sinking Lure The Bomb is a long casting surface lure with an enticing  splashy side to side nose action.Althou...

The Samson Lures Candle is a sub-surface lure which works well with a slow jerky retrieve. The slim profile is very similar to a sandeel and th...