Lures, Shads and Attractor Rigs

The Atom spoon was first sold 1949 and it's still a best seller and a great catcher. Its classy look and fantastic action make this the ideal for a...

The Abu Garcia Koster lure has always been a firm favourite with anglers targeting Salmon & Sea Trout, but now has become a go to lure for Bass...

A new and promising coastal story has come to Denmark, and it is a transit blink that has been achieved 

A new and promising coastal story has come to Denmark, and it is a transit blink that has been achieved through cooperation with Abu Garcia and the...

A new and promising coastal story has come to Denmark, and it is a transit blink that has been achieved through cooperation with Abu Garcia and the...

 Abu Garcia Pill Solv 8cm DESCRIPTION The Piil definitely does justice to it's name; it casts like a dream! We have tried our best to make this ...

The Piil definitely does justice to it's name; it casts like a dream! We have tried our best to make this bait run smooth and straight, but still h...

Abu Rauto Spoons The ultimate saltwater lure! Made with years of tradition, love, care and attention to detail, these spoons are the best flattie l...

Abu Solv Pill The Piil definitely does justice to it's name; it casts like a dream! We have tried our best to make this bait run smooth and stra...

Toby saw its light of day as early as 1956 and has been one of the best selling lures in the world. It was so successful and attractive, that for a...

Abu Garcia Tormentor Floating 50mm

Abu Jointed Tormentor is the ultimate version of the one of the most famous hard baits in the world. This jointed lure combines the irreplaceable t...

Available from 50mm. to 110mm. Trout, perch, salmon, pike, zander and bass have all fallen to this seductive charms. There is Tormentor to suit al...

Jointed Tormentor is the ultimate version of the one of the most famous hard baits in the world. This jointed lure combines the irreplaceable torme...

The Bass wedge with its irregular swimming action makes it a great lure for targetting predatory species like bass, pollack, pike & salmon

Axia Casting Lure 20g

Weight Ramp system Sinking Attractive wobble on the stop Great steady and nervous action Top quality hardware length 11cm weight 17.4g

Perfect for fishing trout, perch and asp but also a great lure for zander, small pike and even light saltwater fishing. You can fish the Bullet ...

DESCRIPTION The slow side-to-side flanking action when retrieved is deadly for pike, zander and other predators. When jerked, the Fat Bullet has...

DESCRIPTION Due to the magnetic Weight Ramp system, the Long Shot casts extremely far and accurate! Designed for fishing for strong and mean sal...

Berkley PowerBait Power Sardine Weedless 10g 1 x Lure and 2 spare bodies

The Power Sardine is the perfect lure for seabass fishing from boat or shore. The weedless set up makes it perfect for fishing in or around snaggy ...